Everything is available online. You can buy, rent, book almost everything your heart desires. But convenience is not at the heart of luxury brands. Luxury brands represent an aspirational lifestyle. Being perceived as ubiquitous may do more harm than good to a luxury brand’s image. There is no doubt that their existing brand image and lifestyle appeal will […]
Having a Luxury Influence: How You Can Market a Lifestyle Read More »
A successful business is composed of intricate processes that constantly need to work together. But these processes are essentially non-existent to the ordinary person. Customers do not see what goes on behind the scenes of every business. Most of us only see the tip of the iceberg. Our perception of a business is often associated
Back Office Management: Why It Is Crucial to Business Operations Read More »
Experts are warning that, even with wide-scale vaccination, COVID-19 may not entirely disappear. It could become endemic, just like the flu. While life will eventually return to normal, there is no guarantee that it can completely eliminate SARS-CoV-2, especially because vaccination has been focused primarily on adults. Very young children who are yet to receive
COVID-19 as a Seasonal Virus: What Happens If It Becomes Endemic Read More »
If you are among the companies struggling to implement a remote work setup with your team, don’t worry. You are not alone. Supervising your workforce was already a challenge before the pandemic. You would go to work and see the operations. To ensure everything was going well, you would check on your team and see
Remote Work Is Here to Stay: How to Make Things at Work Easier Read More »
Entrepreneurs have been using technology as an advantage in their businesses for years now. Technology has paved the way towards enhancing creativity and innovation for entrepreneurs, bringing forth some of the most successful ideas today. Due to technology’s influence on creativity, entrepreneurs have come up with unique and creative ways to promote their businesses using
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With the prevalence of internet use in everyday life, many people are becoming something more of a “dual citizen.” They are both digital citizens and citizens of their respective countries. The sheer amount of people on the internet lends itself to catch the attention of businesses and marketers. This leads us to the prominence of
Digital Marketing Trends and Strategies Business Need to Adapt Read More »
The use of social media platforms has become a staple in everyday modern life. During the pandemic, the benefits of having social media in our lives have been more pronounced. With the guidelines for social isolation and quarantine, we are left to our own devices in finding ways to communicate with friends and loved ones.
Social Media Today: Understanding Its Impact on Its Users Read More »
Do you remember back when we were kids? Didn’t we use to go to our neighbors’ houses and spend all day there with their kids? Weren’t we allowed to go to public parks and playgrounds by ourselves? Our parents don’t even have to drive or walk us to the park to see if it is
How Technology Ensures Your Family’s Safety Read More »
Agriculture as an industry is a vital part of human and animal life, economies, and progress. It is fortunate that, over time, more and more investors are looking into agriculture. This constant influx of investments makes it possible for the farming industry to advance along with the evolution of technology. Robotics, sensors, devices, GPS, and
One of the essential elements of a productive team is a healthy workforce. Your employees’ health doesn’t equate only with medical costs but also the efficiency of your business. For such reason, businesses are paying more attention to the health of their workforce, from simply promoting positive lifestyle choices to providing wellness programs. Other companies are even
The Workplace: Setting up a Modern Company Wellness Room Read More »