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Our Business Is Purely Digital, Do We Still Need a Continuity Plan?

The steady rise of e-commerce platforms and cloud-enabled business enterprises has paved the way for new sorts of cyber threats to stroll in and endanger their operations. What makes them worse is that they are more unpredictable than any threats to businesses. They can come from anywhere, be challenging to trace, and take effect in

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Types of Content Suitable when Doing Online Marketing for Conservative Industries

Conservative industries like the financial, medical, insurance, and legal sectors are not finding it so easy to get clients from online platforms in today’s world. This is because people will only visit their sites when they need their services or products. At other times, their websites and social media platforms remain mostly unvisited. This is

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Is Your Business Growing? It’s Time To Re-assess These Areas

While a growing business means you’re doing something right, it’s still advisable to check your process and make adjustments whenever necessary. Start calculating the risks and prepare solutions to resolve. Additionally, you need to check your branding and ensure your strategy is up-to-date. To help you get started, here are some areas you may need

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Clicks to Conversions 2020: Another Big Year for Digital Marketing

As the digital landscape evolves to give way to different technologies, it is becoming more evident that digital marketing trends will still greatly impact on how brands reach their target market. If you are planning to boost your business and increase your sales for your brand, online presence is important to make your business more

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